Customers who trust us
Dec 12, 2024
As your business grows, you will face an important choice: should you buy software or build it? This is a common question for all companies, from startups to established businesses.
This is not just a technical question, it is a strategic choice that impacts your budget, timelines, and the scalability of your systems in the future. In this blog, we will walk through the upsides and downsides of both options-choosing a ready-made solution or building a custom one tailored to your needs.
Let’s break this decision down step-by-step so you can make the best choice for your business.
Here is the real question: should you buy ready-made software, or should you build something tailored to your business?
When we talk about buying software, we mean purchasing pre-made, off-the-shelf software. These are tools that are already built, like Customer Relationship Management (CRM) systems, project management apps, or HR platforms. They are designed to be simple and quick-pay for a license, and you are up and running in no time.
On the other hand, building software means you are creating something just for your business. This offers all the customization you need, but it also takes more time and a bigger budget to get it done right.
So, how do you make the buy vs build software decision? There is no one-size-fits-all answer, but breaking down the key factors can help you figure out what is best for your situation.
Building custom software brings together functionality, flexibility, and scalability in the best way possible. Let’s take a closer look at the key benefits to see why it could be the ideal solution for your business.
It is Built Just for You: With custom software, every feature is designed specifically for your business. You have full control over its features, design, and functionality, ensuring it fits your operations perfectly.
Scalability: Custom software is built to grow with your business. If you need to add users, expand departments, or introduce new features, it is tailored to align with your long-term vision and scale as your needs increase.
Boosted Efficiency: Since the software is designed specifically for your business, it seamlessly integrates with your team’s processes, increasing efficiency by automating repetitive tasks and simplifying workflows.
Competitive Advantage: Your business sets itself apart by offering unique, tailored for your customers that competitors can not easily replicate.
Ownership and Adaptability: Custom software is entirely yours. That means when you need new features, you can add them.
Control Over Security and Updates: With custom software, you control when updates happen and how they are managed. This is a huge advantage, especially for regulated industries or businesses with strict data security needs.
Higher Upfront Costs
Custom software is a true investment. You are paying upfront for a team to create a solution tailored to your needs, which often means a bigger budget requirement from the start.
Time-Intensive
Creating software is not something that happens overnight. Even for the simpler projects, it involves extensive planning, design, coding, testing, and then finally launching. It is a process that can easily take a few months (or more) to complete successfully.
Maintenance is on You
Once your custom software is live, it becomes your responsibility. This involves planning for ongoing support, regular security updates, and future adjustments or upgrades to keep it running smoothly.
So, you have heard all the benefits of building custom software-the personalized features and how it fits perfectly with your business needs. But, if that sounds like a big project, you are not alone. That is where the great build vs buy software debate comes in!
Not all businesses need custom software development. So, here comes the off-the-shelf software. This is like that trusty tool you can pick up and start using immediately.
For example, CRM tools like HubSpot, Pipedrive, and Salesforce offer comprehensive, ready-to-use solutions that serve businesses of all sizes. These tools come with subscription-based models that allow you to pay monthly or annually, scaling features as your business grows. With subscription-based models, these tools let you pay monthly or yearly while adding features as your business expands.
The subscription-based model is not limited to CRMs, it is common across various software categories. Take Slack or Zoom, which provide collaboration tools, or project management platforms like Trello and Asana, which offer tiered pricing for different levels of functionality. Even in HR software, tools like BambooHR and Workday follow a subscription-based HRIS (Human Resource Information System) model. These tools simplify workforce management, from recruitment and onboarding to payroll and performance tracking.
If your business does not need super-specific features or you are working with a tight budget, buying pre-made software with a subscription-based model could be a practical, no-nonsense solution. It is cost-effective, quick to implement, and often comes with ongoing support and updates, making it a smart choice for many businesses.
The part below is reserved for exploring the pros and cons of off-the-shelf software. Let's take a look at those details.
Instant Access: This can be ideal for businesses that need quick access to essential tools without a long development timeline.
Lower Initial Costs: Off-the-shelf software is often cheaper because it is already built and sold to a big pool of customers. You are not paying for development, instead, you are paying a subscription or one-time license fee. This makes it a good option for smaller budgets or when you want to try a solution before fully committing.
Regular Updates and Support: With off-the-shelf software, vendors handle updates, bug fixes, and security patches. This can be a relief for businesses that do not want the responsibility of software maintenance or do not have a dedicated IT team.
Community Knowledge: Popular software often has many users, meaning there are usually plenty of articles, forums, and tips available. You are not just buying software, you are also getting a whole community’s worth of knowledge.
Here are some potential downsides to consider to get the full picture before making a decision.
Limited Customization: If you have specific needs or workflows, off-the-shelf software can feel like a “one-size-fits-all” solution-it works, but it might not be a perfect fit. You might end up paying for features you do not need or missing features you wish it had.
Potential Security Risks: With off-the-shelf software, many users share the same platform, which can make it an attractive target for hackers.
Dependency on the Vendor: When you buy software, you are putting your trust in the vendor to keep things running smoothly. But if they suddenly change a key feature or, worse, shut down the product, you might find yourself looking for a backup plan.
Now, it is time to talk about cost numbers when it comes to buy vs build software. Both options have their own set of pros and cons, and the right choice really depends on your long-term focus.
Are you looking for something quick and budget-friendly, or are you ready to invest in a custom-built solution that grows with you? Look at this simple cost breakdown to help you decide
Investing in custom software development involves several cost components that range from initial planning to ongoing maintenance. Understanding these costs can help you budget effectively and make an informed decision. Here is an overview:
Before any coding begins, thorough design and planning are essential. This phase includes:
Cost Implications: This phase requires time from business analysts, designers, and project managers. While it does not involve coding costs, it is crucial for preventing costly changes later in the development process.
The development phase is where your software starts to take shape:
Cost Implications: Development is resource-intensive. Costs vary depending on:
After deployment, the software requires ongoing attention:
Cost Implications: Maintenance is an ongoing expense that ensures your software remains effective and secure over time.
Pro Tip from Us: While custom software development has a higher upfront cost compared to off-the-shelf solutions, it is a powerful long-term investment. Custom software is tailored to your business, scalable, and can adapt as your needs evolve, often leading to cost savings and efficiency gains in the long run.
Subscription Fees: Many off-the-shelf solutions operate on a subscription basis, with monthly or yearly costs. While this lowers the barrier to entry, it can add up over time.
Upgrade or Add-on Fees: Many vendors charge extra for additional users, advanced features, or storage.
Still unsure which path to take? Do not worry-you are not alone! Here is a quick guide to help you make a choice that’s right for your business:
How Soon Do You Need It?
If you need something up and running right away, buying off-the-shelf software is the faster option. But if you have time to plan, building custom software might be worth it in the long run.
What is Your Budget?
Buying software tends to be cheaper at first, but don’t ignore those subscription fees. Custom software is pricier at the start but may save money long-term if it’s critical to your business.
Is Integration a Priority?
How well does the software need to work with other tools? If seamless integration is a must, custom software might be better since you can design it to fit just right.
Do You Have Special Needs?
If your business needs something very specific, custom software can give you exactly what you want. If you just need general tools that work, off-the-shelf software can save you time and effort.
How Much Control Do You Want?
Custom software gives you control over everything, from updates to security. This is especially useful if you have strict rules to follow. But if you do not want to manage it yourself, off-the-shelf software comes with support.
Whether you buy or build, getting new software to fit smoothly with what you already use can be a challenge. Here is what to watch out for:
Compatibility Make sure the new software can connect easily with tools you are already using, like your CRM, email platform, or databases. With off-the-shelf software, there might be fewer ways to customize connections, so double-check compatibility.
Moving Data Over If you have lots of data to transfer, ensure the new software can process it without any issues. Data loss or mismatches can be difficult to resolve, so smooth data migration is key.
Support When You Need It Consider working with developers or technology experts who understand your setup. They can help make sure everything links up correctly, whether through custom APIs or built-in options in off-the-shelf software.
When deciding between custom and off-the-shelf software, return on investment (ROI) and budgeting are key factors. This is what you should keep in mind for each:
Short-Term vs. Long-Term Value: Off-the-shelf software often has a lower upfront cost, which can be helpful if you need a quick, budget-friendly solution. But in the long term, those small costs—like licensing fees, add-ons, or workarounds—can add up, impacting your ROI. Custom software, while a bigger initial investment, often has a higher software development ROI over time because it’s tailored to grow with your business.
Setting a Realistic Budget: For custom software, plan a budget that covers the full development process, future updates, and any adjustments down the line. For off-the-shelf, factor in subscription costs and any extra fees for additional features or integrations.
Tracking ROI: Regardless of the option you choose, keep track of key metrics like efficiency, productivity, and customer satisfaction. If your software boosts revenue or reduces costs, it is likely to deliver solid software development ROI in the long run.
And finally, we come back to the dilemma of buy vs build software. Deciding which of the two options is better is not at all easy and is one of the most complex decisions for the company. This decision is based on the research already done.
Understanding your needs, budget, and growth plans will prepare you to make a decision that aligns with your business goals. Whether you choose а pre-made solution or decide to invest in a custom-built platform that is just right for you, the best choice is the one that helps your business keep moving forward.
Monika Gjorgjievska
Customers who trust us
Velimir Graorkoski
Velimir Graorkoski
Tanja Zlatanovska